The Profit Princess

episode artwork

Josie Smith

28 August 2025

15m 49s

Ep. 5: The Truth About "Girl Math": How This Viral Trend Keeps Women Broke

00:00

15:49

"Girl Math" isn't funny when it keeps women broke. In this episode, Josie exposes the double standards around women and money, and shares how female entrepreneurs can rewrite their money story, build profit, and claim real financial freedom.

“Girl Math” may seem like a funny, relatable trend on TikTok and Instagram — but underneath the humor, it’s reinforcing a dangerous stereotype that women are bad with money. And that stereotype is keeping female entrepreneurs stuck, underpaid, and undervalued.

In this episode of The Profit Princess, Josie breaks down why “Girl Math” isn’t harmless, how it impacts women in business, and what REAL wealth-building math looks like when women reclaim their financial power.

We’ll dive into:

  • What “Girl Math” really is and why it went viral on social media
  • How self-deprecating money humor reinforces stereotypes that keep women broke
  • The dangerous double standards between how men and women are judged for spending money
  • How internalized money beliefs show up in entrepreneurship (underpricing, underpaying yourself, avoiding numbers, and more)
  • The Profit Princess alternative: building wealth with strategy, intuition, and unapologetic confidence
  • The ripple effect of women reclaiming their financial power for themselves, their communities, and future generations

If you’re tired of outsourcing your money power and ready to build a profitable business that funds your dream life, this episode is for you.

Connect with Josie:

Instagram: @josiesmithofficial

Website: josiesmithcoaching.com

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